Marketing
MONDAY, September 11
Lead clients to your business by meeting them where they are: their smartphones. The new age of marketing is here, so be ready…
Room 202 B
2:00 P.M. to 2:45 P.M.
Online marketing for dummies!
Master Internet Marketing and Watch Profits Soar (Paid, Organic, Social and Email)
by Louis Silberman
Got a business website or Facebook page? That’s great, but it’s no longer “enough”! You need to ensure that potential customers not only find you on the Internet, but also that your online presence translates to sales. Discover how to set up pay-per-click Google ads, boost organic search engine rankings, create an engaging social media platform and reach thousands of customers via email campaigns.

Everything you need to know about online marketing is HERE! Whether your budget is big or small, this conference has the scoop on how YOU can watch your profits soar.
Room 202 B
3:00 P.M. to 3:45 P.M.
Get Your Guerrilla (Marketing) On! How to Grow Your Business Without Spending Tons of $
by Louis Silberman
Not everyone has an unlimited marketing budget, and that’s okay! In this seminar, absorb the knowledge on how to use your time and creative juices, rather than big bucks, to design a marketing campaign that works. Discover how to pinpoint your customer base so that networking is both streamlined and profitable.

Are you ready to watch your business blossom AND save yourself money doing it? Guerrilla marketing is the secret… Peep this conference to acquire the tips and tricks to shed some bucks from your marketing plan!
Room 202 B
4:00 P.M. to 4:45 P.M.
Viral video marketing! Videos anyone can create from their phone. Learn how to Create Videos that People Like, Share and Want to See—While Boosting Your Bottom Line
by Louis Silberman
What does it take to go viral in business? You may be surprised! In a society where websites such as YouTube attract more than 15 billion visitors per month, reaching more 18-49 year olds than any U.S. cable network, you can’t afford to ignore videos as a powerful marketing tool.

The SECRETS behind viral videos are here: coveted content, the power of emotions, and the value of education, soft selling and more. Got a cell phone? You’re ready to go VIRAL!
Louis Silberman is president and founder of National Laser Institute, among North America’s largest cosmetic laser and medical esthetic training center. He is the author of “Make it Happen Online,” and is a medical spa owner in Scottsdale, Ariz.,and Dallas, Texas. Silberman was a semi-finalist for the Ernst and Young Entrepreneur of the Year Award 2014.